Plum Cove is an Elementary School l in Gloucester, MA. I created a playful logo that would highlight the school's proximity to the ocean and surrounding woodlands. I made four sub logos that embrace the seasons we feel here in New England and at Plum Cove. The goal was excited the students and inspire them to look at the world around them as the notice the changing of the seasons. To that end I created posters representing each season. designed / concepted by Abby Ytzen-Handel.